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The Business of AI
LBS BAI

The Business of AI: Strategies for Leaders

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Global online peer network
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Create an AI implementation plan
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Exclusive masterclasses for Indian learners

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Duration

Duration

10 Weeks

Weekly Learning Hours

Weekly Learning Hours

4-5 Hrs per week

Mode of Learning

Mode of Learning

Online

Illuminate the real value of AI for your business

‘The Business of AI: Strategies for Leaders’ by London Business School is a class-leading course designed for leaders willing to leverage the transformative power of AI. This course equips participants with the knowledge and skills needed to effectively choose, design and implement AI-based solutions to streamline business functions and processes.

Benefits:

Exclusive masterclasses for Indian learnersExclusive masterclasses for Indian learners
Exclusive masterclasses for Indian learners

Join masterclasses led by India’s top government advisory council to discover how India is poised to lead the AI revolution.

Make Informed DecisionsMake Informed Decisions
Make Informed Decisions

Select the most appropriate AI technologies that align with your business objectives and drive value creation.

Optimise Tech CollaborationOptimise Tech Collaboration
Optimise Tech Collaboration

Strengthen your visibility to harness AI's potential, and improve communication with your technology specialists.

Get Expert GuidanceGet Expert Guidance
Get Expert Guidance

Get support through a live clinic with your learning manager and a final debrief with globally acclaimed faculty.

Overcome Management HurdlesOvercome Management Hurdles
Overcome Management Hurdles

Convince stakeholders of AI's value and foster a commitment to developing this critical capability within your organisation.

Kick-start AI ImplementationKick-start AI Implementation
Kick-start AI Implementation

Develop and execute a 30-day AI implementation plan ensuring you are ready to apply AI solutions in your workplace.

About London Business School

London Business School was established in 1964 and became part of the University of London in 1965. The School offers postgraduate degrees across seven key disciplines: Accounting, Economics, Finance, Management Science and Operations, Marketing, Organisational Behaviour, and Strategy and Entrepreneurship. The School’s global alumni network comprises 55,000+ members from over 160 countries.

#3

Business School in Europe

(Source: Financial Times Ranking)

#1

In the world for our Masters in Finance post-experience course

(Source: Financial Times Ranking)

#6

In the world for our Masters in Management

(Source: Financial Times Ranking)

#2

In the world for our Executive Education open courses

(Source: Financial Times Ranking)

#7

In the world for our custom Executive Education courses

(Source: Financial Times Ranking)

#7

In the world for our MBA

(Source: Financial Times Ranking)

Message from the Board

" London Business School is excited to collaborate with Imarticus Learning on the Business of AI course, designed to empower executives with the expertise to lead in an AI-driven economy. This course blends world-class academic insights with industry applications, ensuring professionals can confidently navigate AI’s complexities and drive meaningful innovation. In today’s rapidly evolving landscape, understanding AI is no longer optional—it is essential for shaping the future of business."

Helen Kerkentzes

Associate Dean, Executive Education at London Business School

Helen Kerkentzes

"We are proud to partner with London Business School to launch the Business of AI course - an initiative designed to bridge the gap between AI innovation and strategic business leadership. As AI reshapes industries at an unprecedented pace, this course equips professionals with the critical skills, global perspectives, and real-world applications needed to harness AI’s full potential. Our mission is not just to educate but to transform the way businesses leverage AI for sustained success."

Nikhil Barshikar

Managing Director and Founder at Imarticus Learning

Nikhil Barshikar

Industry Trends

84%

of C-level executives recognise the need to adopt AI to achieve growth objectives

(Source: Accenture)

$6 billion

growth in AI spending in India by 2027, at a CAGR of 33.7%

(Source: IDC Research)

$17 billion

growth of the AI market in India at a CAGR of 25–35% by 2027

(Source: Nasscom)

$827 billion

growth of the global AI market size at a 27% CAGR by 2030

(Source: Statista)

84%

of C-level executives recognise the need to adopt AI to achieve growth objectives

(Source: Accenture)

$6 billion

growth in AI spending in India by 2027, at a CAGR of 33.7%

(Source: IDC Research)

$17 billion

growth of the AI market in India at a CAGR of 25–35% by 2027

(Source: Nasscom)

$827 billion

growth of the global AI market size at a 27% CAGR by 2030

(Source: Statista)

84%

of C-level executives recognise the need to adopt AI to achieve growth objectives

(Source: Accenture)

$6 billion

growth in AI spending in India by 2027, at a CAGR of 33.7%

(Source: IDC Research)

$17 billion

growth of the AI market in India at a CAGR of 25–35% by 2027

(Source: Nasscom)

$827 billion

growth of the global AI market size at a 27% CAGR by 2030

(Source: Statista)

Elite AI Masterclasses for Indian Leaders

Gain exclusive insights from India’s top AI experts, policymakers, and industry pioneers. Designed for forward-thinking professionals, these masterclasses decode AI’s role in business, governance, and innovation.

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Learn from the Best

India’s AI vision, policies and strategies

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Real-World Application

AI-driven business growth and transformation

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International alumni clubs

Tailored solutions for Indian enterprises

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Ethical and Scalable AI

Responsible innovation for long-term impact

Masterclass Lineup

Week 2

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Navigating India’s AI Revolution

  • AI policy, governance and strategy
  • India’s AI vision, policies and strategies

Week 6

video

AI for Indian Business Growth

  • AI-first business models and impact
  • Innovation ‘Made in India’

Masterclass Lineup

Week 2

video

Navigating India’s AI Revolution

  • AI policy, governance and strategy
  • India’s AI vision, policies and strategies

Week 6

video

AI for Indian Business Growth

  • AI-first business models and impact
  • Innovation ‘Made in India’

Course Content

Phase I: Week 1-5

Phase II: Week 6-10

Introduction to AI & ML
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What is AI and ML?

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The characteristics of AI and ML

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Strong vs. weak AI

The application of AI and ML in business
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AI and ML application in born-digital vs. born-analog businesses

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The limitations of ML

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How can AI create value in business?

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The practical challenges of adopting AI

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Discussion: Crowdsourcing activity – Explore AI application in business

What is AI and ML?
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Costs, benefits and trade-offs

The language of AI and ML
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Learning the AI lingo: Why does it matter?

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Artificial Intelligence (AI) vs. Machine Learning (ML)

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Supervised learning

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UnSupervised learning

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Reinforcement Learning

Behind the scenes of AI and ML
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Features and feature selection

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Neural Network and Deep Learning

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Fundamentals: The capabilities of ML

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The basic building blocks

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AI pltaforms

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Enabling Technologies

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Datasets

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Frameworks

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Hardware

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Innovation trajectory

LLMs and GPTs
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Recent Developments in LLMs and GPTs

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Critical limitations in LMMs and GPTs

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The impact and challenges of LLMs and GPTs

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Commercialising LLMs and GPTs

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LLMs and GPTs recap

Roleplay: Explaining AI to the C-suite
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Roleplay: Explaining AI to the C-suite

Vodafone Case study
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Understand how has AI been creating value for

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Vodafone and what is Vodafone’s approach to adopting AI at scale?

T - Mobile
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Explore how T-Mobile integrated AI and human staff to collaborate with and srengthen the work of each other.

Domino's
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Discover how ML and AI are being used to measure product quality, optimise operations, anticipate what customers will want and dramatically reduce delivery time for Domino’s.

Deutsche bank
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Understand the different factors involved in making the buy vs. build decision for AI implementation. When should an organisation buy the off-the-shelf software or develop the tools in-house?

Schnider's Case
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Learn how did Schneider enabled successful adoption of digital technologies like AI and ML by reorganising its existing groups.

Role Play
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Establishing rationale for adopting AI Cheat sheet on the step-by-step process of AI implementation

Adoption of AI and ML
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Accelerate the appropriate adoption of AI and ML

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Navigating the route to innovation with AI

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Adoption of AI and ML – Costs and benefits

AI-based business project
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Targeting the right business challenges and opportunities

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Discussion: Pitch an AI-based business project

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Putting together the team

AI integration
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The central importance of data engineering

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Playbook assignment: Manage AI implementation

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Anticipating and preparing for AI integration challenges

The use of algorithms in AI
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Introduction and quick draw game

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Explaining AI algorithms

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Ethical dilemmas

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Algorithm or human

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Why could algorithms produce biased results?

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FBL case study: Limits of fairness and activity

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Data investigation

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How should we use algorithms in real life?

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Ethical use of AI

Scaling up AI
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The four horsemen of the AI apocalypse

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The value of ambidexterity

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Discussion: Crowdsourcing activity

Organisational shifts
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Make the organisational mindset shift to see data as an asset

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Sharing the learning about algorithms and models

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Getting broader buy-in

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Recruit, develop and retain top AI talents

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Accessibility, inclusion and diversity

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Overhauling organisational competences and capabilities

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Putting together all of the pieces of the puzzle

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Playbook Assignment: Scale up your AI project

Business strategy
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Strategic implications of AI

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How to win with machine learning

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Key leadership behaviours

AI at scale
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Discussion: Strategic implication of implementing AI at scale

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Social, societal, political and environmental implications of AI and ML

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AI at scale: Ethical concerns

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AI at scale: Calls for action

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AI at scale: Addressing ethical concerns

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AI: A New hope

Case Studies

Discover how AI creates significant value for Vodafone, and learn about its strategic approach to scaling AI adoption across the business.

Vodafone

Vodafone

Case Study 1

Explore T-Mobile’s innovative integration of AI and human expertise, enhancing collaboration and driving productivity for both teams.

T-Mobile

T-Mobile

Case Study 2

See how Domino’s leverages AI and machine learning to optimise product quality, improve operations, predict customer preferences, and drastically reduce delivery times.

Domino’s

Domino’s

Case Study 3

Understand the critical factors in Deutsche Bank’s buy vs. build decision for AI tools- when is it best to purchase off-the-shelf software versus developing custom solutions in-house?

Deutsche Bank

Deutsche Bank

Case Study 4

Learn how Schneider Electric successfully adopted digital technologies like AI and machine learning by restructuring its teams and fostering innovation.

Schneider Electric

Schneider Electric

Case Study 5

Note: All product and company names are trademarks or registered trademarks of their respective holders. Their use does not imply any affiliation with or endorsement by them.

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How would you learn?

1.

Pre-recorded and Faculty-led Lectures

Comprehensive and curated content, engaging assignments, and live sessions.

2.

Learning Manager Support

Dedicated support to enhance your learning experience.

3.

Masterclasses by members of Top Advisory Council

Access 2 exclusive masterclasses with insights from India’s top government advisory council.

4.

AI Implementation Plan Submission

Develop a 30-day AI plan and receive feedback via a live online clinic.

5.

Global Online Peer Network

Collaborate with global peers for enriched learning.

6.

E-Certificate Upon Completion

Gain a prestigious e-certificate from London Business School.

Course Outcome

Learn to leverage AI for personal and business growth with expert guidance and practical strategies.

How You Benefit

How Your Organisation Benefits

Understand AI/ML strengths and limitations
Understand AI/ML strengths and limitations
Increase your professional value
Increase your professional value
Explore real-life examples around global applications of AI
Explore real-life examples around global applications of AI
Leverage AI/ML to create business value
Leverage AI/ML to create business value
Develop AI expertise through an AI implementation plan
Develop AI expertise through an AI implementation plan
Navigate data and talent management issues
Navigate data and talent management issues
Explore the strategic impact of AI
Explore the strategic impact of AI
Understand AI/ML strengths and limitations
Understand AI/ML strengths and limitations
Increase your professional value
Increase your professional value
Explore real-life examples around global applications of AI
Explore real-life examples around global applications of AI
Leverage AI/ML to create business value
Leverage AI/ML to create business value
Develop AI expertise through an AI implementation plan
Develop AI expertise through an AI implementation plan
Navigate data and talent management issues
Navigate data and talent management issues
Explore the strategic impact of AI
Explore the strategic impact of AI

Voices of success

"The Business of AI was truly enriching. The structured curriculum and insights from LBS faculty provided a comprehensive understanding of AI in business. The flexible format made it easy to balance learning with work, and the interactive sessions kept me engaged. This program has enhanced my strategic thinking and leadership in AI-driven decision-making."

Sarmishtha Chatterjee

Sarmishtha Chatterjee

Senior VP, Commonwealth Bank

"This course has instilled in me the confidence to engage with clients effectively and propose optimal AI strategies integrated with existing enterprise initiatives."

Goki Ganesan

Goki Ganesan

Founder and CEO, Pixous Technologies Pvt Limited

Experts in the field

Michael Davies
Michael Davies

Guest Lecturer for Strategy and Entrepreneurship

Michael Davies is a globally recognised thought leader, excelling in the fields of technology, innovation, and leadership. As the Founder and Chairman of Endeavour Partners, a prestigious strategy consulting firm located in Massachusetts, he has established himself as a significant influencer in the industry. With extensive experience collaborating with some of the world's foremost digital and mobile enterprises, Michael has played a crucial role in shaping effective growth strategies that drive success and foster transformative advancements in business. His insights and expertise have made a lasting impact on the way organisations navigate the complexities of today’s rapidly evolving technological landscape.

Nicos Savva
Nicos Savva

Professor of Management Science and Operations

Professor Nicos Savva is a distinguished expert in the field of data science, focusing on applying advanced analytical techniques to address complex operational challenges faced by large organisations. With a profound understanding of data-driven decision-making, he works to enhance the data science capabilities of these organisations, enabling them to harness the full potential of their data for improved efficiency and performance. His research often intersects with practical applications, helping businesses refine their processes and strategies through insightful data analysis and innovative solutions.

Keyvan Vakili
Keyvan Vakili

Associate Professor of Strategy and Entrepreneurship

Professor Keyvan Vakili's research delves into the intricate relationship between technology and the institutional environments that shape business innovations. He focuses on how these factors influence the distinct attributes of innovations, particularly regarding their novelty the degree to which they introduce new ideas or methods and their impact on the market and society at large. Through this exploration, his work seeks to illuminate the dynamics that drive successful innovation in various contexts.

Who should join the course?

This course is designed for managers and executives responsible for making business decisions about the adoption and use of AI technologies from a general management perspective. Those who will benefit may include:

C-Suite Executives and Senior Leaders

C-Suite Executives and Senior Leaders

Executives seeking to stay ahead of AI trends, understand its applications, and lead the adoption of AI technologies to reduce costs and enhance business outcomes.

Mid-to-Senior-Level Functional Managers

Mid-to-Senior-Level Functional Managers

Managers aiming to learn how AI can improve performance in their areas, enabling them to engage in meaningful conversations with technology teams and shape AI-driven outcomes.

Product and Technology Managers

Product and Technology Managers

Professionals involved in AI product development, looking to understand business implications, lead AI initiatives, and drive innovation within their teams.

Professionals working in the following sectors are likely to benefit more from the course:

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Automotive

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Customer Service

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e-Commerce

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Healthcare

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Financial Services/Insurance

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Logistics and Transportation

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Automotive

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Customer Service

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e-Commerce

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Healthcare

tick

Financial Services/Insurance

tick

Logistics and Transportation

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Manufacturing

tick

Mobility

tick

Professional Services

tick

Retail

tick

Technology

tick

Telecoms

tick

Manufacturing

tick

Mobility

tick

Professional Services

tick

Retail

tick

Technology

tick

Telecoms

Eligibility
Eligibility:

8+ years of management experience required

Certificate

A testament to excellence and achievement.

*All certificate images are for illustrative purposes only and may be subject to change at the discretion of the London Business School.

Certificate

*All certificate images are for illustrative purposes only and may be subject to change at the discretion of the London Business School.

Application Process

Eligibility criteria

This exclusive course is designed for professionals with 8+ years of management and leadership experience, offering a unique opportunity to refine AI-driven strategies and leadership skills alongside global peers.

Admission Process

Step 01

Enquire with Imarticus

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Step 02

Apply by submitting your application

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Step 03

Your application will be reviewed by ‘LBS Online Admissions Team

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Step 04

Pay the course fee to confirm your seat

Course Fee

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₹ 1,87,000 + GST (₹2,20,660)
Instalments
Registration Fee
₹ 40,000 + GST
Instalment 1
₹ 75,000 + GST
Instalment 2
₹ 72,000 + GST

FAQs

Eligibility

Payment and Fee Structure

Course Experience

Eligibility

Payment and Fee Structure

Course Experience

The course is designed for executives and mid-to-senior-level managers with eight or more years of experience in management and leadership.

Yes, prior experience in a leadership role is recommended to maximise the course's learning outcomes.

All of our courses are conducted in English, and participants are expected to be able to understand and contribute.